by David Gersh | Jun 17, 2026 | Analytics
Quick Takeaways Google’s local map pack weighs reviews heavily for prominence, so review quantity, rating, and recency directly affect where your shop ranks. The biggest reason shops have too few reviews is that nobody asks; a text with a direct review link sent...
by David Gersh | Jun 17, 2026 | Analytics
Quick Takeaways AEO (answer engine optimization) gets your shop named in an AI answer, which usually lists only about three names, while SEO ranks you in a list of blue links. Your business name, address, and phone number must match everywhere online, because...